Behind the Scenes
Best for: Filmmaking, creators, photography
The hook
- On screen
- How this shot was actually filmed
The first 3 seconds
- 0.0sThe polished final shot, for one second.
- 1.0sCaption: “How this shot was actually filmed”.
- 1.5sCut to the messy setup.
- 3.0sThe viewer wants to see the trick.
Why it works
People love seeing the trick behind something impressive.
What you need
- An impressive final shot
- Footage of the messy setup that made it
- A quick explanation
Step by step
Plan
- Pick a shot that looks impressive and has a surprising trick behind it.
- Film the setup while you make it.
Film
- Film the final shot well.
- Film the setup from the side: the clamps, the tape, the helper.
Edit
- Show the final shot for 1 second, then cut to the setup.
- End on the final shot again.
Use it in your niche
- FilmmakingThe “drone shot” that was a phone on a stick
- PhotographyThe beach photo taken in a bathtub
- CookingThe perfect cheese pull, and the 14 tries it took
Pro tips
- The messier the setup, the better the contrast.
- People love cheap tricks. Say what it cost.
Avoid
- Explaining too slowly.
- Hiding the trick. Show it clearly.
